What Would Happen if Someone I Didn't Know Actually Ever Read This?

A question that's often popped up and then been dismissed on the grounds that, with more blogs in the world than there are people it's unlikely to happen. But supposing it did, that one little post I'd knocked off at breakfast time might be the one chance the PMC is gonna get to make any kind of impression.

This is something my big brother Seth Godin has already posted about, and he's even seen strangers looking at his blog in a cafe, oblivious to the fact that the blog's author was sitting but metres away from them. How cool is that?! Maybe one day it'll happen to us at the PMC (if we can sneak in and type in the URL on someone's laptop whilst they're distracted).